Privacy Policy


Mahfoof General Trading – Sole Proprietorship LLC. (“Mahfoof” or “Company”) takes your privacy and the security of your personal information very seriously. Please take a moment to read this Policy and learn about Mahfoof’s general privacy and information security principles. This Privacy Policy (“Policy”) applies to the website (“Website”). By using this Website or submitting your personal information to us, you agree to our using your personal information in accordance with this Policy.

We are committed to building a lasting and meaningful relationship with you, our consumer, and we recognize that this relationship must be built on mutual trust. This privacy policy sets forth how we collect, use and protect information you entrust with us. We collects data to provide you the best products, rich and enjoyable experiences.


In general, your personal information means information by which you, as an individual, can be identified. It includes information such as your name, mailing address, telephone number, and e-mail address .. etc Your personal information includes sensitive personal data, which is information as to your racial or ethnic origin, political opinions, religious, philosophical or similar beliefs, trade union membership, physical or mental health, sexual life, commission of criminal offenses and/or involvement in criminal proceedings.

We use the information that we collect about you for a variety of reasons, like fulfilling your product orders, providing customer care and support, responding to your questions, directing you to the right part of the website, sending notices or information .. etc

Except as expressly set out in this policy we will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may share your Personal Information with parent entities, subsidiaries and affiliates of Mahfoof General Trading – Sole Proprietorship LLC. We may share non-personal information, such as user statistics or demographics, as specifically set forth in this Privacy Policy.

Furthermore, we also contract with certain vendors to assist us in providing services to our customers. These vendors use the Personal Information that you submit to us in order to perform the following tasks:

  • Order processing at checkout;
  • Credit card authorization and identity verification;
  • Order shipping and handling;
  • Emailing newsletters and other promotional materials;
  • Improving our Website and related content and features;
  • Storing and “backing up” our customer records.

We use a variety of technologies that passively or automatically collect information about how this Website is accessed and used (“Usage Information”). The information collected may include your browser type, device type, operating system, application version, the pages accessed by you, the time you accessed such pages, preceding page views, and your use of any features or applications on this Website. This statistical data helps us understand what is interesting and relevant to users of this Website, so we can best adapt our content for our users’ benefit.

We also automatically collect an IP address or other unique identifier information (“Identifying Information”) from the computer, mobile device, technology or other device (collectively, a “Device”) you use to access this Website. Identifying Information is a number that is automatically assigned to your Device when you access a website or its servers, and our computers identify your Device by such Identifying Information. We may use the Identifying Information to, amongst other things, administer this Website, help diagnose problems with our servers, analyze trends, track users’ web page movements, help identify you and your shopping cart, and gather broad demographic information for collected use.

We may transfer and disclose information, including your Personal Information, Usage Information, and Identifying Information, including IP address, to third parties to comply with a legal obligation; at the request of governmental authorities; or otherwise to protect the rights, property, safety, or security of third parties, users of this Website, or the public. We will treat your personal information in accordance with this Policy and applicable law.

We do not sell, trade, or otherwise transfer to outside parties your Personal Information unless we provide you with advance notice. This does not include website hosting partners and other third parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our website policies, or protect ours or others’ rights, property or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising or other uses.

Like many sites, our Website employs cookies, JavaScript tags and Web beacons (also known as clear GIF technology or “action tags”) to speed your navigation of our Website, recognize you and your access privileges, and track your usage of our Website. Cookies are small pieces of information that are stored as text files by your Internet browser on your computer’s hard drive for record keeping purposes.

We use both persistent cookies and third-party cookies. We use persistent cookies to make it easier for you to navigate our Website. The persistent cookie remains on your hard drive for an extended period of time. Third party cookies are only used for short- term tracking. Persistent and third party cookies also enable us to track and target the interests of our users to enhance the experience on our Website.

Most Internet browsers are initially set to accept cookies. You can remove the cookies by following directions provided in your Internet browser’s “help” file. If you reject cookies, you may still use our Website, but your ability to use some areas of our Website, such as a shopping cart, will be limited and may not function properly.

For your convenience, this Website may provide links to other websites. Please be aware that this Policy applies only to the website at We recommend you review the privacy and security policies of each website you visit before providing any personal information.

We do not direct this Website to children under thirteen (13) years of age, and we do not knowingly collect personal information submitted by such children. Individuals under eighteen (18) should consult with a parent or guardian about the use of this Website.

Mahfoof General Trading – Sole Proprietorship LLC owns the information sent to us by means of this Website.

This Website is governed by and operated in accordance with the laws of the United Arab Emirates, and is intended for the enjoyment of residents of the United Arab Emirates. If you are located outside of the United Arab Emirates, please be aware that information we collect will be transferred to and processed in the United Arab Emirates.

By using this Website, or providing us with any information, you (a) acknowledge that this Website is subject to the laws of the Emirate of Abu Dhabi and the United Arab Emirates, (b) consent to the collection, processing, maintenance and transfer of such information in and to the United Arab Emirates and other applicable territories, in which the privacy laws may not be as comprehensive or equivalent to those in the country where you reside and/or are a citizen, and (c) waive any claims that may arise under those laws.

We use a variety of standard methods (described below) to keep customer information confidential and secure. Please note, however, that these protections do not apply to any information you choose to share in public areas such as our website community features or other social areas.

a) Secure operating environments
We store your information in secure operating environments that are protected from the public and that we only allow authorized Mahfoof employees to access on a need-to-know basis.

b) Encryption for payment information
We use industry-standard encryption to provide greater protection for sensitive financial information, such as your credit card information or other payment information, when such information is sent to us over the web. For example, encryption is used when you make payments through our online store, as well as if you choose to have your payment information stored with us for future online purchases.

c) Other security measures
In addition to the methods above, we may take other measures to protect your information, depending on the sensitivity of the data and other considerations (such as how the information is collected and where it is stored). These measures may include (among other things) additional access restrictions, password requirements, and physical protections (e.g., secure data centers, etc.).

d) Measures you can take
Despite all of our efforts, no security safeguards or standards are guaranteed to provide 100% security. It is also important for you to play a role in keeping your information safe and secure. When signing up for an online account, please be sure to choose an account password that is hard for others to guess and never to reveal it to anyone else. If you use a shared or public computer, never choose to have your login ID or password remembered and make sure to log out of your account every time you leave the computer.

We may modify this Policy at any time to ensure that it accurately reflects the regulatory environment in which we operate and our data collection and disclosure practices. Your continuing use of this Website constitutes your acceptance of any modification to this Policy in effect at the time of your access. No modification or attempted modification of this Policy by you shall be binding on Mahfoof General Trading – Sole Proprietorship LLC.

All changes to this Policy will be posted on this Website and we encourage you to check back from time to time to review any updates that have been made.

Shopping Cart
Scroll to Top